The Hamptons season is in full swing, and so is the retail scene. Love it or not, this coastal escape is becoming a shopping destination in its own right, with new openings in beauty, home, fashion, jewelry, and more. Here are 16 new stores that opened for Summer 2025.

4 New Stores in East Hampton

• CardVault by Tom Brady
  Newtown Lane welcomes this premium destination for sports memorabilia and high-value trading cards, founded by the quarterback himself.

• ROLEX Boutique (London Jewelers)
  Rolex now has a dedicated presence across from London Jewelers at 26 Newtown Lane.

• RH Outdoor
  Restoration Hardware opens its first standalone outdoor furniture gallery on Main Street.

• Salon 21 x LDV Hospitality
  Inside The Maidstone Hotel, this new concept brings together European art and cuisine in a rotating gallery and social space.

3 New Stores in Montauk

• OMAYO Studios
  A multi-functional wellness lounge blending movement, skin care, events, and curated lifestyle experiences.

• Sisley Paris at Montauk Yacht Club
  Luxury French skincare brand Sisley has opened a seasonal outpost in exclusive waterfront cabanas.

• Glass Collective
  A chic, upscale beauty and personal care shop featuring brands like Vacation sunscreen, Korres, and Aqua di Parma, is now open for the season.

Southampton & Bridgehampton

• Hamptons Bridal
  A newly opened bridal boutique in the heart of Southampton Village, catering to coastal weddings.

• ABC Carpet & Home, J.Crew, Dolce Vita by Steve Madden, Elyse Walker, TWP, Carbon38
  These national and niche fashion names have all launched or expanded their seasonal presence.

• El Farm Market
  Chef Julian Medina’s produce-forward market debuts in Southampton with an emphasis on local and Latin-influenced flavors.

• FreshDirect on Main
  A seasonal concept from the online grocer offering fresh produce, tastings, and community events through December.

• The Hub (Bridgehampton)
  A multi-brand lifestyle experience combining fashion, fitness, home, and beauty under one roof.

2 New Stores in Sag Harbor

• Blue & Cream
  The luxury lifestyle boutique opens its fifth and largest location at 133 Main Street.

• BonBon
  Swedish candy chain BonBon has landed on Main Street.

Sagaponack

• Sagaponack General Store
  A modern reinvention of a local classic, now open under new ownership.

• Net‑A‑Porter & Mr Porter at Wyeth
  Slated for July 16–20, this exclusive fashion pop-up will bring luxury e-commerce into the physical realm in partnership with Wyeth.

As always, 4URSPACE continues to monitor these openings as part of our ongoing coverage of high-end retail development and vendor collaboration across global destinations.

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